Make (formerly Integromat) is a visual automation platform that connects apps and automates workflows without code, using a drag-and-drop scenario builder with advanced branching, filtering, and data transformation capabilities. More powerful than Zapier for complex multi-step automations, Make handles conditional logic, iterators, error handling, and complex data parsing — making it the choice for technical users and operations teams who need enterprise-grade automation at lower cost.
Visual automation platform (formerly Integromat) connecting 1,700+ apps — a more powerful and affordable alternative to Zapier for complex workflows.
Best for: Technical users, developers, and small agencies that need powerful multi-step workflow automation at lower cost than Zapier — especially for API integrations, data processing, and complex conditional logic
- Free plan
4.6/5 ratingEditorial score 85/100make.com
Starts at
Free (1,000 ops/month)
Get started free
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Editorial score85/100
The editorial note
What to know about Make
Is it right for you?
Who Make suits
Choose it if
- Technical users, developers, and small agencies that need powerful multi-step workflow automation at lower cost than Zapier — especially for API integrations, data processing, and complex conditional logic
Look elsewhere if
- Non-technical users wanting simple point-and-click automation — Zapier's guided setup is easier for people without automation experience, despite higher cost
What you get
Key features
- Visual drag-and-drop scenario builder
- 1,500+ app integrations
- Conditional branching and filters
- Data transformation and parsing
- Iterator and aggregator modules
- Scheduled and webhook triggers
- Error handling and retry logic
- Team workspaces and organization
Works with
Integrations8
What it costs
Pricing
| Plan | Price | What it includes |
|---|---|---|
| Free | Free (1,000 ops/month)Billed monthly | Automate workflows with 1,000 operations per month |
| Core | $10.59 / monthBilled monthly | 10,000 operations, active scenarios, and priority support |
| Pro | $18.82 / monthBilled monthly | 10,000 ops + extra features: full execution history and custom apps |
Prices are recorded from the vendor's public pricing page and can change. Check before you buy.
The trade-off
Pros and cons
Pros
- More powerful than Zapier for complex workflows with conditional logic and data transformation
- 2-10x cheaper than Zapier for equivalent automation volume and features
- Visual scenario builder shows the entire data flow — easier to debug than Zapier
- 1,500+ app integrations with deep API support for custom HTTP requests
- Real-time scenario execution logs for monitoring and troubleshooting
Cons
- Steeper learning curve than Zapier — not suitable for non-technical users
- Operations-based pricing can be confusing to estimate upfront costs
- Customer support is slower than Zapier for resolving complex issues
- Some users report occasional reliability issues with complex scenarios
Quick read
At a glance
- Category
- Business & Productivity
- Pricing model
- Freemium
- Entry plan
- Free (1,000 ops/month)
- Free plan
- Available
- Free trial
- Not listed
- Website
- make.com
The verdict
Our take on Make
Make is the right automation platform for technical users who find Zapier too expensive or too limited. The visual canvas is genuinely more powerful for complex workflows, and the operations-based pricing is significantly cheaper for high-volume use. The tradeoff is a steeper learning curve and a smaller app catalog. For simple automation by non-technical users, Zapier remains more approachable.
Editorial review
From the journal
Editorial review of Make
Make is the right automation platform for technical users who find Zapier too expensive or too limited. The visual canvas is genuinely more powerful for complex workflows, and the operations-based pricing is significantly cheaper for high-volume use. The tradeoff is a steeper learning curve and a smaller app catalog. For simple automation by non-technical users, Zapier remains more approachable.
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